CALVIN KLEIN CELEBRATES THE REOPENING OF CALVIN KLEIN LIFESTYLE STORE AT MALL DEL SOL, GUAYAQUIL, ECUADOR

MARCH 2023

Calvin Klein held an event to celebrate the reopening of the CALVIN KLEIN LIFESTYLE store at Mall del Sol, Guayaquil, Ecuador on Thursday, March 23, 2023.

More than 2,000 guests attended the event, including local media, VIP clients and renowned influencers, who wore CALVIN KLEIN pieces for the occasion.

The focal point of the event was an impressive screen showing videos from the Spring23 campaign featuring renowned global talents such as Kendall Jenner and Michael B. Jordan, as well as large-scale campaign images. During the event, attendees had the opportunity to personalize with embroidery, pieces of underwear of the brand.

The atmosphere of the event was guided by a live music set by The Coka Brothers and an exclusive performance by Dicapo, while enjoying food and drinks. The guests had the opportunity to be photographed and styled by the photographer and stylist, Saúl Endara Chiriboga to capture the true confidence of each talent to the modern, minimalist and sensual style of Calvin Klein.

The 322-square-meter store features Spring23's latest collection of CALVIN KLEIN SPORTSWEAR, CALVIN KLEIN JEANS, CALVIN KLEIN UNDERWEAR, CALVIN KLEIN UNDERWEAR, FOOTWEAR AND ACCESSORIES product lines for women and men.