TOMMY HILFIGER LAUNCHES E-COMMERCE PLATFORM IN DOMINICAN REPUBLIC

MARCH 2023

Tommy Hilfiger announces the launch of do.tommy.com. The e-commerce platform follows Tommy Hilfiger's strategy to drive digitization across the company and build its online community by reaching the next generation of consumers. The new do.tommy.com site launched in March 2023 and is operated by American Sportswear Group, the brand's licensee in the Dominican Republic.

The introduction of e-commerce in the Dominican Republic builds on Tommy Hilfiger's ongoing commitment to invest and expand its presence in the region. The site will offer online package tracking, dedicated email customer service, and an introductory free shipping offer. The new platform also builds on Tommy Hilfiger's global omnichannel retail strategy by enabling the consumer to return or exchange purchases made online in TOMMY HILFIGER stores for free.

Through the new do.tommy.com online store, consumers will have access to a wide selection of TOMMY HILFIGER lines, including TOMMY HILFIGER and TOMMY JEANS men's and women's apparel, accessories and footwear collections.